In this training for the Juice Guru Membership member club, we will explore how to hone in on your ideal audience using the Blue Ocean Strategy. The focus will be on identifying untapped market spaces and creating unique value propositions that set you apart from competitors.
You’ll learn how to shift away from overcrowded, competitive “red oceans” and instead carve out a niche where you can dominate by offering a solution that addresses the specific needs of your target audience. This approach will not only help you stand out but also attract a loyal following by focusing on innovation, differentiation, and a deep understanding of your clients’ desires.